This past Thursday night, while unconfirmed reports spread concerning the Brown University gunman, CNN’s Kaitlan Collins used social media, noting the confusion and guiding the public to her channel's 9pm newscast.
Even though the network is hardly a perfect news source, her message resonated for numerous observers. It stands as one of the organizations where you can find grounded and largely trustworthy reporting – notably during breaking news situations like the one developing in the vicinity of a New Hampshire storage facility.
A Vulnerable Situation During a Corporate Tug-of-War
However the news network, now four and a half decades old, finds itself in a vulnerable state as two huge media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has turned into a high-risk game of business acquisition, instead of as a question of what benefits the information-seeking public.
“This is yet another example of the fundamental flaws with origins in decades of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The debate about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a business story with influential figures as the main characters, but there is scant discussion of the societal benefit,” Pickard said.
The Additional Layer: The Former President
The network's predicament is made more complex by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” antagonist.
Remember the chants of “CNN sucks!” at the president’s rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is part of why he appears to favor Paramount Skydance, which has made a unsolicited offer.
Trump has reason to like that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Further Uncertainty
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s not exactly a guarantee of stability. That arrangement could pave the way for CNN for a future sale. There is no finish line.
If you ask Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by the government,” Wu argued.
The Core Issue and a Path Forward
Whatever happens with this particular battle, the larger issue remains.
“What we have now is a very anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Government actions – originating in the 1930s and 1940s – helped to build this overly commercial monster, and different policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that is not to say it will not happen in the future.
Measures that bolster independent news organizations, aid local journalism, fund public media, and prevent the consolidation of media power in a handful of hands are achievable – they are essential for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations such as CNN must not be pieces in the newest corporate chess match.